The Dam: Historical Heart

Whether you're visiting Amsterdam for the first time or you've been here many times before, the Dam is a place you simply cannot miss. From impressive landmarks to shopping, there's always something happening at the Dam.

What to See and Do at and Around the Dam

The Dam is home to some of the most well-known and impressive buildings in Amsterdam.

• Royal Palace – In the center of the Dam stands the imposing Royal Palace, originally built as a town hall between 1648 and 1665. In 1808, it was offered to King Louis Napoleon as a palace. Today, it is open to visitors, and inside, you can admire the stunning state rooms, which are still used for official events.
  • Tip: Take an audio tour to learn all about the rich history of the palace and the impressive art collection housed within.
• Nieuwe Kerk – Next to the Royal Palace stands the Nieuwe Kerk, a Gothic church dating back to 1409, known for its impressive interior and rotating exhibitions. It hosts major national events such as the king’s inauguration.
  • Exhibitions: The Nieuwe Kerk regularly offers exhibitions on art, history, and world cultures, making it an interesting stop for culture and history lovers.
• National Monument – On the other side of the Dam stands the National Monument, a 22-meter high obelisk erected in memory of the victims of World War II. The monument is an important symbol for the Netherlands, and every year on May 4th, the National Remembrance Ceremony takes place here. It’s a place of reflection and remembrance in the heart of the bustling city.
  • Did you know? On May 4th at 8:00 PM, Dutch people observe two minutes of silence to remember war victims. This is also done at the Dam during an official ceremony attended by the King and Queen.
• Madame Tussauds – Ever wanted to come face to face with your favorite celebrities? At Madame Tussauds Amsterdam, you can admire realistic wax figures of international stars, political figures, and sports heroes. A fun outing for the whole family!
  • Great for kids: Madame Tussauds is not just interesting for adults, but also offers an interactive experience for children, including the chance to take photos with their idols.

Other Attractions

There’s always something happening at the Dam. From living statues, the many pigeons, protests, to street musicians, the square is full of life. There are also many other fun spots around the Dam to explore and enjoy.

Shopping Around the Dam

If you're a fan of shopping, the Dam is the perfect place to start. The square is surrounded by some of the largest department stores and shopping streets in Amsterdam.

• De Bijenkorf – This iconic department store on the Dam is the place to go for luxury brands and fashion. Whether you're looking for clothing, accessories, or a great souvenir, De Bijenkorf has it all.
• Kalverstraat – Right next to the Dam begins the Kalverstraat, the most famous shopping street in Amsterdam, where you'll find a mix of international chains and local boutiques.
• Nieuwendijk – One of the oldest and longest shopping streets in Amsterdam, offering a wide variety of shops, from well-known fashion chains to small boutiques. Perfect for an afternoon of shopping.
• Damrak – The street that connects the Dam with Central Station, where you'll find a mix of shops, cafés, and tourist attractions. It’s an ideal spot for picking up souvenirs or just enjoying the lively atmosphere.
• Rokin – Located south of the Dam, offering a broad range of shops from luxury boutiques to well-known brands.
• Magna Plaza – This stunning shopping center, housed in a former post office, is just a few minutes’ walk from the Dam. Here, you’ll find a selection of exclusive shops in a historic setting.

Staying Near the Dam

Looking to stay in the heart of the city? There are plenty of hotels and accommodations at and around the Dam to suit every budget and style.

• Hotel Krasnapolsky – This luxurious five-star hotel is located right on the Dam and offers stunning views of the square. Perfect for those who want to enjoy comfort and a central location.
• Swissôtel Amsterdam – Located on the Damrak, right next to the Dam, this hotel offers modern rooms and excellent service. It’s an ideal base for exploring the city.
• The Hoxton – Slightly further away, in the trendy Jordaan district, you'll find The Hoxton, a boutique hotel with a relaxed vibe and stylish rooms.

History of the Dam

The Dam is one of the oldest squares in Amsterdam and has a rich history dating back to the 13th century. It was originally a dam in the River Amstel, built to protect the city from floods. Over the years, the Dam evolved into the central square of the city, hosting markets, festivities, and political events.

“Over the centuries, the Dam has taken on many forms, from a simple market square to the bustling center of Amsterdam as we know it today.”

Location

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The Dam is undoubtedly one of the most iconic and lively places in Amsterdam. Whether you're interested in history, culture, shopping, or just want to enjoy the buzz and street performers, there's always something happening at the Dam. Plan your visit and experience the historic heart of Amsterdam for yourself!